The Gourmet Cheeseburger
Thanks to gourmet chefs and dedicated burger craftsmen around the world, the cheeseburger has moved into the field of finer dining – and going gourmet can help you differentiate your burgers from those of your competitors.
Wagyu beef, truffles or lobster. As burgers have become a culinary playground of gourmets, more sophisticated ingredients have found their way to the bun. These ingredients not only add interesting and surprising flavours, they also serve as a platform for storytelling, which gives a profitable business edge in a highly competitive market.
If you want to go gourmet, upgrading your cheese is good place to start. Choosing a cheese with character and history allows you to demand a higher price, which customers are more than willing to pay, according to our market research.
Storytelling increases profitability
Consumers are willing to pay up to 30% more for premium burgers with quality ingredients – if you remember to tell the story in your menus or marketing materials.
Aged for 9 months in Devon, England, our mature cheddar has an exquisitely sharp flavour with sweet and salty notes that gives your cheeseburger a delicious edge.
Tip: Use a cloche to melt the cheese.
Uniquely Danish, with bags of personality, Danablu has a strong, but well-balanced taste. This beautifully blue-veined cheese comes pre-sliced and adds real sophistication to your burger menu.
Tip: Melt the cheese on the bread instead of the patty
A true Danish classic, Havarti has a mild, buttery taste and high level of creaminess. With its superior melting properties, Havarti is a great option for those extremely indulgent cheeseburgers.
Tip: Nordic is trending. Use Havarti to give burgers a Nordic twist.
Originally developed by Danish Monks in the 16th century, Esrom adds character to any cheeseburger. It has a rich and aromatic flavour that just gets spicier with aging.
Tip: With its protected geographical status, Esrom offers a great platform for story-telling